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$1M raised by founders we got ready for their raise.

Product, brand and website design for B2B founders with a raise, a launch or a big deal ahead.

Show up looking as ready as you really are. Two seniors make your product, deck and site look as good as what you built, before your date.

Book an intro callOur work

Your product works. How it shows up is costing you deals. We find the weak spot and fix it.

Four problems come up again and again. One is usually costing you more than the others.

You shipped the app. Nobody thought about the UX

We design the flows and screens so a buyer gets it in one demo.

Your deck needs you in the room

Sent alone, it doesn't land. We rebuild it so it does.

The site sells the company from two pivots ago

We rebuild it around what you sell now.

You look like every other startup in the deck pile

Investors don't remember you. We give you a look that's yours.

Motion-blurred meadow with wildflowers
selected work

A raise, a launch and a rebrand, seen from the inside.

Product screens from Pletly's design system
productdesign system
AIhealthcare

The work behind ~€400K in funding and ~€300K in contracts.

Four years with a care platform, from one small task to a product partnership. Now partnered with Bancroft, one of the largest US behavioral health providers.

The NeuraCrest website hero on a grey ground
brandweb
agentic AIfintech

Agentic AI for wealth, branded to feel calm, human and premium.

Brand identity and website for an AI platform where agents manage wealth, support financing and talk to clients. The job: make autonomous AI feel safe to trust with money.

Digital ID Forum conference identity
brandweb
digital identityfintechconference

One identity for 200 people across 10 countries, designed in two weeks.

A conference brand for IDENTT, whose clients include MetLife and PKO BP. Identity, materials and the templates to produce them.

Ponad Linią hero animation, the line crossing the headline
brandvoiceweb
leadershipcourses

A leadership brand that sounds like him, built before the courses.

Identity and tone of voice for a leadership brand about to sell courses, with the rules written down. Then templates and a site he runs himself.

Brand and website designed for RightCode
brandweb
AItech

Nothing online to a full brand and website, in under a month.

A software company with clients to chase and no way to be checked. Now they send a link instead of explaining themselves on every call.

See more work

In their words

I've been consistently impressed by his ability to bring fresh ideas to the table and solve UI/UX problems.

Portrait of Marius Mathisen
Marius MathisenCo-Founder & CEO, Pletly
what we do

Design for everything a founder has to show.

If it's on a screen or in a deck, we do it. If it sits outside design, we know who can, and we bring them in.

Example of our product design work

The screens your buyers and investors judge. Flows, key views and a design system your engineers build from, first MVP to mature app. Our main track.

UX & UI designUser flows & key screensDesign systems & component librariesMVP & prototype designInteraction designDesign engineering & dev handoff
how we work

What you get
week by week.

Concrete things on concrete days. That's the whole method.

  1. 01
    week 1

    Call and plan.

    A short call. Within 48 hours you have the plan, the price and access to everything we work in.

  2. 02
    weeks 2 to 6

    Design, in weekly drops.

    New work every week, feedback in the comments. No big reveal at the end.

  3. 03
    final week

    Handoff.

    Files, templates and the rules written down. Your team keeps going without us.

pricing

Priced before we start.

In their words
He crafted a fresh identity for a new web/mobile app and provided a seamless design system from the ground up.
Portrait of Sam Helm
Sam HelmProject Manager, Articulate Entertainment

Sprint

one week

$1,500

One thing fixed and shipped before your date.

You get:

  • Day one: we go through your site, deck and product the way an investor will
  • Then we fix and ship one thing: the hero, the key slides, or one product screen
  • A short list of what to fix next, in order
  • A straight answer if design isn't your problem

Best for: a date within weeks and one thing that isn't landing.

Pay and book the Sprint

The System

4 to 6 weeks

from $7,000

One track, designed properly: the product, or the brand. Rules and files included.

You get:

  • Product track - the flows and key screens, plus a design system your devs build from
  • Brand track - identity, voice and templates, plus AI set up so new copy sounds like you
  • Add a website, a deck, or the build on your domain
  • All files and accounts yours from day one

Best for: a product that shipped before anyone designed it, or a brand from two pivots ago.

Talk about your date

Partner

$4,000 a month

A senior designer on your team, without the hire.

You get:

  • Weekly work, in your tools and your repo
  • New screens, flows, the next surface
  • First in line when a date shows up
  • After a project only. Cancel before the next month.

Best for: you ship every week and nobody senior looks at it before it goes out.

Book an intro call
faq

What founders ask us first.

Twenty minutes. You tell us what's coming (a raise, a launch, a deal) and what you have today. We tell you what we'd fix first and whether a Sprint or The System fits. No pitch. You leave with the next step either way.

Sprint: one week, one thing fixed and shipped, fixed price. Pick it when a date is close and one surface is letting you down. The System: four to six weeks, the product or the brand designed properly, with the rules and files to keep it that way. Pick it when nothing was designed yet, or what exists is from two pivots ago. Partner: month to month, after a project, a senior designer in your tools every week. Pick it when you ship weekly and want someone senior on it before it goes out. Not sure? Start with the Sprint. It credits toward The System within 30 days.

Call, proposal the same day, kickoff usually within a week. Within 48 hours of kickoff you have Notion and Figma access and the plan. We take a handful of projects at a time; if we can't hold your date, we say so before you pay.

Products that are hard to explain: identity verification, care platforms, data tools, technical B2B. The founder can't say it in one sentence yet, the deck reads like documentation, and the product is better than it looks. After 40+ projects that's the job we're fastest at.

On business outcomes, no. Anyone guaranteeing you a round or a deal is selling something else. What we put in writing is the scope, the price and a timeline agreed against your date, before any invoice. All files and accounts are yours from day one.

Start with the Sprint: one week, fixed price, one thing shipped. You see how fast we get the context and what we leave behind before you commit to anything bigger. And if design isn't what's holding you back, we tell you on the first call.

Technical B2B, mostly: AI, data platforms, identity and compliance, healthcare, science. If your product takes a whole meeting to understand, that's our lane.

A freelancer leaves you files. An agency staffs your project from a pool, so you meet one person and someone else does the work. We're the same two people from the first call to the last file, and what we leave behind is a system your team produces from, without us.

We build the sites we design, in Framer or code. For the rest, ten years left us people we trust: software teams, GTM and marketing, copywriters, motion. We connect you directly and stay in the loop.

We are Michał and Sylwia. We live in Poland, near the mountains. Together, we have twenty years in design.

The name comes from our daughter. At two, she would say “beeztoo” when she wanted us to put the phone down and really be there. Her voice is still in our logo.

That thought stayed with us. We like simplicity, nature and making only the things that matter. We design the same way.